Apple has publicly disclosed the updates to its safari and App Store that the Digital Markets Act will implement in the EU in March. Users will therefore have additional control. The business released a statement claiming that the modifications will reduce the risks to users’ privacy and security of the DMA by adding more controls, disclosures, and protections.
More than 600 new APIs, enhanced app analytics, support for several browser engines, and choices for controlling in-app purchases and sharing iOS applications are some of the enhancements. Apple updates its software with new security measures that lessen, if not completely remove, the vulnerabilities that the DMA presents to customers in the EU. Apple will keep providing the greatest, safest experience for its consumers in the EU by implementing these measures.
Safari Changes
The updates include support for several browser engines, more than 600 new APIs, enhanced app analytics, and tools for distributing and controlling in-app purchases for iOS apps. Apple adds new security measures to every update, reducing and even eliminating the vulnerabilities that the DMA presents to users in the EU. Apple will keep providing EU users with the greatest, safest experience by implementing these measures.
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App Store Changes
Additionally, Apple has disclosed several modifications to the App Store.
- Among the changes affecting developers are new options for utilizing payment service providers (PSPs) within a developer’s app to handle payments for digital goods and services.
- Enhanced options for link-out payment processing, enabling clients to complete an online purchase of digital products and services on the developer’s external website. Furthermore, developers can alert
- EU consumers of deals, rebates, and other promotions that aren’t just available through their applications.
Business planning tools: these let developers to understand KPIs connected to Apple’s new EU app terms and compute expenses.
- The improvements also involve new steps to protect and educate clients in the EU. Among them are the following: App Store product page labels inform consumers when an app they are installing uses a different payment processor.
Apple also unveiled over 50 forthcoming reports covering themes including app use, engagement, commerce, and more. New streaming gaming options are also available for developers’ applications internationally.
Apple plans to provide more information in March to assist EU consumers in comprehending the upcoming changes. This covers best practices for handling the additional dangers connected to downloading applications and making payments outside of the App Store, as well as advice to assist EU consumers in navigating the complexity brought about by the DMA’s measures, including a less intuitive user experience. Apple also revealed new streaming game choices that are available for developers’ applications globally, in addition to over 50 upcoming reports covering topics such as app use, engagement, commerce, and more.
The new ways that iOS users may download applications and handle payments create opportunities for malware, fraud, and scams, as well as for the distribution of dangerous and illegal material and other privacy and security risks. Users in the 27 EU member states will be able to use the new features starting in March 2024.
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